VIVA FM

Eastern European radio developed its own language separate from Western commercial broadcasting. VIVA FM carries that DNA. Romanian stations balance international pop hits with homegrown talent in ways that reflect genuine cultural pride rather than nostalgic preservation. The station programs contemporary music with roots awareness - pop that carries melodic sensibilities from traditional folk, rock with Eastern European intensity, electronic music that's become central to the region's identity. International tracks share space with Romanian artists working in comparable styles. You hear the…