hit99.7 Riverina MIA

hit99.7 serves the Riverina region of New South Wales, a part of Australia where radio shapes community more directly than in big cities. This isn't a top-down format broadcasting from Sydney or Melbourne. Riverina gets its own station with local DJs, local news, local context. The music leans pop - current chart material mixed with established hits, which is exactly what keeps people tuned during work and commute. The station understands its audience: farmers, rural workers, families who rely on radio for connection to the wider world. Programming splits between music blocks and talk, though…