Smooth Dorset

Smooth Dorset operates within British easy-listening format - music accompany daily activity without demanding attention. That sounds dismissive but represents legitimate audience need. Not everyone wants music that challenges. Some listeners want background music that's pleasant, familiar, non-controversial. British regional smooth stations like Smooth Dorset serve that audience effectively. The format requires less curatorial boldness than music-focused programming, which allows smaller budgets and simpler production. British radio regulations allow local stations to target specific markets,…