Today FM

Ireland's Today FM operates as independent commercial station built on the assumption that Irish audiences want personality, local perspective, and enough musical variety that rotation never becomes mechanical. The station programs alternative rock, indie pop, and contemporary hits without forcing artificial boundaries between genres. Programming decisions reflect Dublin sensibility - irreverent, willing to embrace contradiction, and skeptical of excessive professionalism. Morning shows particularly carry weight in Irish radio culture, and Today FM's lineup delivers personalities who actually…