EXA FM

EXA FM broadcasts from Mexico's Irapuato region with a pop format reflecting Mexican radio culture's specific character. Mexican pop radio balances regional Mexican music traditions with international pop standards, creating a hybrid that foreign markets often overlook. EXA FM respects both traditions without subordinating one to the other. Contemporary Latin pop production has become increasingly sophisticated - think reggaeton-influenced production, trap beats with regional flavoring, pop arrangements incorporating banda or norteño instrumental touches. The station appears to program this sp…