Zest North West

The North West of England has always punched above its weight musically - Manchester's factory records lineage, Liverpool's Merseybeat foundation, Preston's post-punk underground. Zest North West inherits that legacy without getting trapped in nostalgia. The station programs music that reflects contemporary North West culture while acknowledging the region's recorded history. Without specific genre breakdown available, what independent UK regional stations typically do is prioritize local emerging acts alongside regional and national chart rotation. This one likely balances those elements, giv…