103.7 The Buzz

American commercial radio operates on formulas decades perfected. 103.7 The Buzz follows those formulas without apologizing for it - which is honest at least. The station exists to move specific demographic toward specific advertisers while maintaining enough listener engagement to justify continued existence. Call that cynical. The alternative approach - pretending commercial radio serves artistic mission - rings false. The Buzz commits to pop hits and contemporary chart material selected for broad appeal systematically. Tracks get rotated heavily because repetition builds familiarity, which…