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96.1 NOW is exactly what you'd expect from a pop radio station in the US: loud, bright, and laser-focused on the charts. It's not trying to be cool or underground. It's a machine built to deliver hits, and it does that well. The playlist cycles through Taylor Swift, Dua Lipa, and whoever's got the viral TikTok moment this week. DJs keep chatter to a minimum - a quick intro, a station ID, then straight into the next banger. Some might call it formulaic. They're not wrong. But there's something comforting about knowing exactly what you're getting. Need high-energy pop for a workout or a road tri…
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