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MIX80 represents a particular moment in Brazilian radio history - the emergence of FM stations as the dominant commercial medium. The number in the name references an 80s aesthetic, but the station itself operates as contemporary programming rather than retro nostalgia. Brazilian music markets work differently than North American ones - sertanejo (Brazilian country-pop) maintains much stronger market position than country music does in the US. Forró, axé, and other regional Brazilian genres cycle through mainstream rotation. MIX80 programs this mix without hierarchy - everything gets rotated i…
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