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American oldies radio maintains consistent listener loyalty across decades, listeners who grew up with classic rock and pop maintain those preferences through adulthood, and stations like V 105.5 serve that stable audience. Programming emphasizes material from approximately 1955-1980, the era during which most oldies radio formats solidified their musical canon. Music selection includes rock and roll pioneers, British Invasion material, American soul and R&B, soft rock ballads, and harder rock all within single format framework. The breadth works because oldies formats treat all this material…
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