Zефир FM

Zефир FM operates across Belarus and Russian-speaking regions with pop music format at quality bitrate. Programming emphasizes contemporary pop music from the region, Russian pop hits, and selected international pop tracks popular across Eastern Europe. Format serves urban listeners seeking entertainment radio rather than talk or specialized content. Belarusian culture maintains complex relationship with Russian influence - shared language, overlapping popular culture, distinct national identity. Radio Zефир programs for that context, treating Russian and Belarusian pop equally without hierarc…