Sunshine Radio

Swiss radio operates within peculiar constraints: multilingual audiences, small markets, fierce competition from international streams. Sunshine Radio navigates these pressures by establishing clear identity without overreaching. The music mix defaults toward accessible pop and light rock, styles that work across language barriers. You won't hear experimental material here. That's strategic rather than lazy. Sunshine Radio recognizes that survival depends on attracting broad listening rather than niche devotion. Programming balances music and talk at ratios that prevent fatigue. Hosts maintain…