Novum FM

Berlin radio splits between student stations, public broadcasters, and commercial formats - each with distinct personality. Novum FM positions itself as commercial player in that crowded market. 'Novum' means new thing, suggesting contemporary approach. 192kbps provides high-quality stream - better than most German commercial radio, which usually targets 128. That signal investment suggests targeting audience with good bandwidth, probably urban internet users rather than car listeners. The station emphasizes pop and rock, following proven commercial formula: current hits, heritage favorites, e…